|
Fast Facts
McKee Foods Corporation,
a privately held, family-run company based in Collegedale,
Tennessee, has sold more than 157 billion Little
Debbie®
snacks since the brand became available in stores in
1960. If you lined up all those snacks, that would
cover more than 9.9 million miles enough to
circle the Earth almost 400 times! That's also enough
snack cakes to stretch to the moon and back over
41 times!
The top-selling Little Debbie® varieties
are Oatmeal Creme Pies, Swiss Cake Rolls and Nutty
Bars® Wafer Bars. McKee Foods sells over 200 million
cartons of these 3 products every year.
Sales of Little Debbie® snacks
represent a third of the snack cake market, making
Little Debbie® the No. 1 brand of snack cakes.*
The Little Debbie® brand has become number
one for two reasons: quality and value. McKee Foods
uses secret recipes and the highest-quality ingredients,
thereby improving the taste of the snack cakes. The
snack cakes are also sold at a reasonable price. In
fact, Little Debbie® products on average sell
for half that of other leading brands. That's due
to manufacturing efficiencies the company has developed
over decades of baking experience.
* Based on IRI data.
|
Media Contact:
Mike Gloekler
Communications &
Public Relations Manager
423-238-7111
Extension 22440
Mike_Gloekler@mckee.com
For even more fast facts
and tasty trivia, download
our PDF file:
|