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Fast Facts

• McKee Foods Corporation, a privately held, family-run company based in Collegedale, Tennessee, has sold more than 157 billion Little Debbie® snacks since the brand became available in stores in 1960. If you lined up all those snacks, that would cover more than 9.9 million miles — enough to circle the Earth almost 400 times! That's also enough snack cakes to stretch to the moon and back over 41 times!

• The top-selling Little Debbie® varieties are Oatmeal Creme Pies, Swiss Cake Rolls and Nutty Bars® Wafer Bars. McKee Foods sells over 200 million cartons of these 3 products every year.

• Sales of Little Debbie® snacks represent a third of the snack cake market, making Little Debbie® the No. 1 brand of snack cakes.*

• The Little Debbie® brand has become number one for two reasons: quality and value. McKee Foods uses secret recipes and the highest-quality ingredients, thereby improving the taste of the snack cakes. The snack cakes are also sold at a reasonable price. In fact, Little Debbie® products on average sell for half that of other leading brands. That's due to manufacturing efficiencies the company has developed over decades of baking experience.






* Based on IRI data.

Media Contact:

Mike Gloekler

Communications &
Public Relations Manager

423-238-7111
Extension 22440
Mike_Gloekler@mckee.com



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